The journey began in 2009 when Nigel Eccles, Leslie Eccles, Tom Griffiths, Rob Jones and Chris Stafford founded the company. What started as an online sportsbook has expanded its horizons, and now, FanDuel is one of the largest gambling companies offering sports, online casino, race/sports betting and a sportsbook.
Initially, the company was formed to provide services for fantasy sports. However, with sports betting deregulated, FanDuel seized the opportunity and merged its operations with Flutter Entertainment to form FanDuel Group. This has increased the user base and the brand and given leverage, making the company the most trusted brand.
How was FanDuel formed?
FanDuel raised $416 million from eight rounds, valuing the company at more than a billion dollars. After completing the first round, FanDuel held its first fantasy contest. There were ten contestants who qualified by winning qualifying rounds throughout the NFL season.
In Series A, it raised $1.2 million
In Series B, it raised $4 million
In Series C, it raised $11 million
In Series D, it raised $70 million
In Series E, it raised $275 million
In the latest round, it raised $55 million through a convertible note round. FanDuel offers multiple services including blackjack, roulette and casino games Slot games at FanDuel Casino.
Partnership with FanDuel
In November 2018, the National Hockey League announced that FanDuel would become its official daily fantasy sports and sports betting partner. On the same day it was announced that FanDuel would sponsor the NHL’s New Jersey Devils, integrating the sportsbook’s arenas and brand into the team’s platform.
Its partnership with the NHL’s Buffalo Sabers began in February 2022, including arena sponsorships and integration with the team’s broadcasts. Recently, FanDuel announced a promotional deal with boxer Amanda Serrano and will become the official sports betting partner of the Yankees in April 2022.